SocialNewsBreaks – Meta Platforms, Inc. (NASDAQ: META) Expands Muse AI Agent to Small Businesses

Meta Platforms, Inc. (NASDAQ: META) is expanding its artificial intelligence strategy into the small-business market with Muse for Small Business, an AI agent designed to help entrepreneurs manage everyday operations and pursue growth opportunities. Muse can connect with Instagram professional accounts, Facebook Pages and Meta ad accounts, as well as third-party platforms including Shopify, QuickBooks, Canva, Slack, Stripe and Zoom.

The move gives Meta another avenue to put its growing AI infrastructure to work beyond its core consumer platforms and advertising business. Muse can analyze sales, campaigns and social activity, help develop growth plans, review financial performance and assist with customer communications, while requiring user approval before publishing, sending messages or spending money. With Meta also launching its broader Meta Enterprise Platform, the expansion of Muse highlights the company’s efforts to turn its AI capabilities into tools that businesses can use across their operations.

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